Wellcome Trust Centre for Mitochondrial Research
Shining a light on a rare disease
Animation | Documentary
Challenge
Mitochondrial disease is a rare, hereditary disease that can present itself in many different ways. When people are diagnosed with mitochondrial disease they are unlikely to know much, if anything, about it.
The Wellcome Trust Centre for Mitochondrial Research asked us to help them communicate the basics of mitochondrial disease for the benefit of patients, carers and healthcare professionals. And to show some of the ways it can impact on people’s lives.
Solution
We decided in the development phase of the project that we would have a two-pronged approach. An animation would be the best way to explain the science of mitochondrial disease and short documentary films would capture the patient stories.
Animation
This short animation has accumulated over 70K views on YouTube since it was published
“The videos are absolutely brilliant. I still can’t watch the patient story films without a tear in my eye, and everyone I have shown them to is the same. You have caught the emotion, tragedy and optimism brilliantly.”
- Professor Sir Doug Turnbull, Wellcome Trust Centre for Mitochondrial Disease
Beth’s Story
Patient Stories
In 2016 we spent three days in Newcastle-upon-Tyne meeting and filming with mitochondrial disease patients and those whose loved ones have been affected by the disease.
Off the back of that trip we created a series of patient videos to show the human impact of this disease, as well as the resilience of those who have to live with it.
Stuart’s Story
