Scientists and public engagement professionals need to take action sooner rather than later to avoid the debate around genome editing going the same way as the GMO debacle of the 1990s.
Made to Stick’ is a book about why some ideas stick in our minds more than others. It’s about how to craft a message that captures the attention of our target audience and motivates them to act.
Instagram has just launched IGTV: a new platform for long-form vertical video. Will it be of any use to research communicators? And how can we avoid becoming overwhelmed by the sheer number of video platforms available these days?
Lucy Vernall’s ‘Academic Ideas Lab’ brings together researchers and TV & Radio producers to get exciting research stories onto our screens and airwaves. In this episode of Research Comms Lucy talks about the challenges of getting ideas commissioned and the ingredients needed to turn a piece of research into an engaging story that’s suitable for TV or radio.
This month’s book of the month is ‘The Righteous Mind’ by social psychologist, Jonathan Haidt. It’s a riveting work that explores why people hold such wildly differing moral beliefs and looks at how we can work to overcome the cultural boundaries that divide us.
Oxford Sparks is Oxford University’s multi-faceted digital engagement platform which communicates the university’s latest scientific research with the public. In charge of the programme is Michaela Livingstone Banks who is this week’s podcast guest.
The British Science Association has laid out a bold new plan to transform the relationship that 4 million, currently disengaged, people have with science over the next 3 years and spearheading that ambition is the BSA’s CEO, Katherine Mathieson. In this episode of Research Comms Katherine talks about that campaign, plus plenty more!
What exactly is public engagement with research? How does it work? And how can we do it better? Queen Mary University of London’s resident public engagement guru, Kimberley Freeman, explains all in this episode of the Research Comms podcast.
In this episode J.B. Bird, Director of Media Relations at University of Texas, Austin, and Christine Sinatra, Head of Comms at the College of Natural Sciences, talk about the amazing work they’re doing to engage the public with the incredible research happening at the university.
I've decided to do a monthly review of books that give valuable insights to research communicators. First up is Content Inc. which is all about how to craft a content marketing strategy to build a large, engaged audience online.
Professor Sir Doug Turnbull, is one of the world's leading neurologists, specialising in mitochondrial disease. A few weeks ago I sat down with Doug to hear the incredible story of how he and his team joined forces with mitochondrial disease patients to persuade the UK Parliament to change the law to allow a pioneering but controversial fertility treatment.
In episode 3 of the Research Comms podcast I speak with Michael Eades, organiser of the Being Human festival, the UK's only festival dedicated to the humanities.
If you're happy to brave the cold weather here are some of the most intriguing events happening this March that shine a light on cutting edge research in the sciences, social sciences, arts and humanities.
Episode 2 of the Research Comms Podcast is all about podcasts and how they can be used to communicate research. My guest this week is podcast producer and presenter, Emily Elias.
On May 25th the EU's General Data Protection Regulation takes effect. If you collect and use people's data, e.g. names and email addresses, to communicate your research then you need to know what your obligations are under the new legislation. Here's what you need to know...
Today I'm launching a brand new podcast all about digital research communications. This first episode is an interview with science communication expert Sam Illingworth who explains how to make the most out of the digital tools available to research communicators. As well as reading one of his fantastic science poems!
Monthly round-up of this month's most intriguing events across the UK that showcase research from the sciences, social sciences, arts and humanities.
Everything you need to know about Facebook's latest news feed changes and what they mean for research communicators.
Facebook video is a powerful way of engaging the right audience with your research but it's easy to get wrong. Here is my ultimate guide to Facebook video with essential tips to help you maximise the impact of your research videos.
Animated films are a powerful tool for communication of ideas and public engagement but only if done right. So here is my Beginner's Guide to Animation with top tips for anybody thinking of creating an animated film.
Animator, Daniela Sherer, talks about her short animated films, which tackle big subjects from dark matter to insomnia and neuroscience to philosophy. She also provides top tips on how to create a successful animation.
Science and art. These worlds are often seen as conflicting, with little or nothing to offer each other, but this divisive approach weakens all sides at a time when both camps are under increasing attack and need to come together more than ever.
Want to try out virtual reality but don't know where to start? Here's my handy beginner's guide on the most affordable smartphone headsets and some of the best online content to watch. Give it a go!
YouTube is a highly powerful platform for engaging the public but you need to take these essential steps if you want your video content to get noticed.
Virtual Reality is everywhere at the moment but is it just another tech fad or does it have real potential for research communication and public engagement? And what's the best way to try it out?
Adopting a one-size-fits-all policy when it comes to promoting your video content on social media will limit its power to engage the public. Follow these top tips to create customised content with maximum impact.
Announcing the launch of a new space for conversations around visual content and public engagement! If you're interested in harnessing the power of digital content to disseminate research and engage with the public then join us.